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“Wanna make it in music? Let Maxine show you how it's NOT done.”

Maxine Clarke never made it to the big time as part of girl group Variety, but is still desperately trying to cling on to her dream as the (failing) music manager for teen pop group Sweet Gyal. However, Maxine finds herself in crisis when, fed up with her trying to live vicariously through them and her embarrassing attempts to get them a record deal, Sweet Gyal threaten to drop her. But Maxine's come up with a plan, a comeback. This time, bigger, bolder and, well... older. Who cares about a hip young girl group anyway?! What the world is really missing is Mum Pop.